Sunday, June 15, 2008

Airtel : Spreading Love Countrywide

Airtel Roaming@ Rs1/min


Airtel STD@ Rs1.50/min


Agency: Rediffusion DYR
Client: Airtel

4 comments:

Expressjodi said...

Vivaah Wedding Decor Stylist

A wedding Planning Bussiness, Vivaah explores All the element that make weddings so special different.
By tracing the romantic history of weddings from colonial times to the present suggesting ways to create a signature Wedding.

Cater to All function in the wedding such as:
*The Engagement
*The mehendi
*The Ceremony
*The sangeet
*The Reception

Engagement
This is the first of the formal ceremonies. Traditionally, rings and gifts are exchanged between the bride and the groom's families. Ascertain ring sizes and buy the engagement rings well in advance, so that the couple can try them out before the ceremony.

Mahendi
Indian marriages are known for their many rituals. In fact, the beauty of Indian weddings comes forth in the numerous traditions that are associated with the special celebration. Marriage day being the most important day in one's life. Infect one whole ceremony dedicated to its celebration popularly known as "Mehndi Ki Raat". Indian marriages are incomplete without dance, music and lots of laughter.
Destination Weddings

Ceremony

The Baraat is also a wonderful part of the indian marriage. The groom with the sehra tied to hide his face sits on the horse, while his mother holds a lamp lit for the household deity. It is merry ritual when they set forth for the marriage venue along with a band of musicians playing popular tracks, with his relatives groove their way to the wedding. The Swaagat is the ritual to welcome the groom and his entourage by the bride's family. The bride watches the arrival from one window of the house , careful not to gaze upon his face and then comes out to welcome him. At the entrance the groom places his right foot on top of the bride's foot to denote his dominating strength in their future life together. In the Sindhi tradition the groom is seen as the embodiment of lord Vishnu on the wedding day. The couple is seated with a screen separating them so that they cannot see each other while his feet are washed in a bronze thaali with raw milk by the bride's brother and is known as Paon Dhulai. The couple now gets ready for the wedding ceremony and is taken to the wedding platform where the ceremony is to take place.

After the Pao Dhulai, the screen is removed and the couples exchange garlands. The white cloth is taken from the groom's neck and placed around the bride which is tied to the groom's red cloth, while their rights hands are also tied together with a sacred thread as they pray to god for lifelong happiness and strength. As the Sindhi wedding involves only four phrase the couple walk around the holy fire four times. It is followed by Kanyadan, which is denoted through the holy water flowing from the parents hands into the groom's hands through the brides. The last rituals, Saptapadi are performed when the couple places their right foot on seven small piles of rice.

Sangeet
Decide whether it will be a small family gathering or a big event with a professional band in attendance.
*Book a Mehndiwali well in advance. She/he should bring the necessary material.
*List the songs and hand out the lyrics to all or you can use taped music as a back-up.
*Hold practice sessions prior to the wedding, if you are so inclined.
*Arrange for snacks or a caterer if the gathering is large.

Reception
Decide whether it will be sit-down affair or a buffet.
*Make the arrangements in advance and confirm with the venue manager/caterer in writing.
*Specify the number of guests expected to the caterer if you do not want to pay for extra food.

Expressjodi said...

Your Wedding Handbook

Get Organised

Plan your leave from work

Apply for leave work as much in advance as possible. Complete all pending tasks
and divide the workload between cooperative co - worker. “This way you can get up
to speed real quick when you return from your blessed – out honeymoon”

Delegate small wedding day tasks

Delegate duties in advance – get a couple of close friends to be by your side during
the ceremony to calm your nerves and handle the gifts, some relatives (in rotation)
to greet guests at the entrance, someone with a list of all vendor contact
information.

Have a chat with your photographer

Decide the theme you want for the marriage pictures and give the photographer a
list of moments you want captured.

Pack your accessories and wedding night bag

Pack a bag with all the accessories you’ll require to get dressed on the wedding
day. This includes jewellery, makeup, hairpins, safety pins, undergarments. Leave
this bag next to your wedding dress along with your bag of “just – in – case” items.
Also, pack a small bag to carry with you to the hotel for the wedding night. This bag
should have everything you’ll need. Besides lingerie, make sure to pack a change of
clothes for the next morning, your cosmetics pouch and a midnight snack (since no
one seems to eat at their own wedding!)

Gather Memories

Make a DVD of the days leading up to the wedding

“What I’m sure I’ll continue to find truly endearing and entertaining in the years to
come is the DVD of my wedding preparation – from the sangeet practices to the
makeup trails to some heartfelt moments with my family”
Maybe you can include messages from your close friends and family as well.

Write out ‘Thank you’ notes

A lot of people have worked tirelessly, spent lots of money and treated you like a
princess in the weeks leading up to your big day. Make some time to write
personalized cards for all of them and give it to each one before the wedding
ceremonies begin.

Look And Feel Your Best

Oodles of pampering

This is perhaps one of the most essential and enjoyable parts of your pre – wedding
routine. Book appointments at least 10 days in advance for your pre – wedding
beauty regimen, preferably at a spa you frequent. Make sure to include a stress –
relieving massage to soothe those nerves.

Get lots of sleep the night before

“No matter what beauty regiment you go through in the days before your wedding,
unless you’re well rested on the night before the big day, you will neither look nor
feel your best,”. “The last thing you need is a headache putting a
damper on your mood.” So the evening before your wedding should be a quite one –
spend quality time with your family, eat a healthy meal and get at least eight hour
of sound sleep. Eat something and use the washroom before the ceremony. You
have got a long day ahead of you. Grab a healthy snack before you put on your
makeup and use the washroom right before you head out to the mandap”

Focus on your husband – to – be

If, in spite of your best efforts, things get too chaotic, try this trick : “Every bride will have a moment of nerves, no matter how perfect
everything around her is. It’s human nature. When this happened turned complete focus on my handsome fiancĂ© and on the beautiful life we were about to
embark upon together. My mind instantly quietened down and I had a lovely smile
on my face that made me look even more fabulous in the pictures”. Maybe
you could even give his friend a note to slip to your fiancé right before the
ceremony. This could pep things up a bit for the two of you and help ease the stress
too!

Expressjodi said...

Great expectations

Life is full of surprises, particularly if you are a newly - wed . Expressjodi you a glimpse into the future and tells how to be prepared to face married life

Love is all about romance whereas marriage is a lot about responsibility. When two different individuals from different backgrounds live together, differences of opinion on things like spending habits, career, having and raising a baby, sharing household responsibilities etc, are bound to crop up, the key is to broaden your outlook and accept all the changes that marriage brings, and to remember that marriage is a momentous change for you and your spouse. And, fear not, over a period of time, you will find a way to make it work.

Responsibility

With marriage comes a whole lot of responsibility. "From the time you ger married, the decisions you make will not be yours alone, but your partner's as well. This is because your choices will impact both of you. But this doesn't mean that you're tied to a ball and chain. "It only means you have a companion with you for life. In fact, in your capacity as a spouse, you become your partner's caretaker, friend, confidante and even punching bag etc.

Finances

Arguments over money are bound to happen, so be prepared for it. And unless you establish some ground rules for dealing with financial issues, you will continue to have these arguments. Bear in mind that you are now a part of a unit, and no longer flying solo.

In - laws or outlaws?

if you thought that marriage is all about sharing your life with your significant other, think again, and this time, factor in your in - laws into the equation. When you're used to a particular lifestyle, moving in with your in - laws can be a rude shock. You will be required to make changes in your daily routine. Like waking up a little earlier to help around the house or rescheduling your plans on weekends or even modifying some of your eating habits. these might seem like an additional burden, particularly if you are a working woman. Remember to keep an open mind when it comes to handling your in - laws. They may be rigid in their ways, but there is always a way to work out a compromise.

Sharing space

Marriage involves sharing everything - whether it is sadness or glad tidings, chores or finance, which can be a difficult task. This is why marriage necessitates an equal contribution from both side. " Sharing is absolutely essential for a happy marriage,. Besides making it easier to run the show, it also brings you closer to your partner, and cement a bond in a way that only experience can.
Differnces of opinion

Shaadi brings two different individuals together, as well as two sets of arguments for everything. Remember that your husband is as new to the marriage and the relationship as you, and he is facing the same issue for the first time as well.Irrespective of the nature of the relationship, any two people are bound to have differences of opinion at some point of time, It is how you handle these differences that mtters. The best antidote for deviant interest lies in adapting to the situation. "Be carteful not to retaliate for the sake of it,"

Planning for the future

As a single independent working woman, you may be used to your lifestyle, going on holidays or splurging on the latest pair of Jimmy Choos. But married life is a journey and you need to plan carefully to get to your destination. "Planning is the key. Make sure you and your husband are on the same page as far as long - term goal are concerned," "Whether or not you plan to have a baby or deciding on investments for the future and are thing that you should discuss in advbance, if you want to avoid unpleasant surprises in you married life,"

Expressjodi said...

Brahmin Shaadi
Historically, the Brahmins in india were divided into two major groups based on geographical origin of the people. The Brahmin groups that lived to the north of the vindhyas were referred to as Dravida Brahmins. Each group was further divided into five sections according to the regions of their settlement.

Sagaai
The Sagaai or the engagement ceremony symbolises commitment However, the South Indian Brahmin do not lay stress on the presence of bride and the groom in their Sagaai, rather it focuses on commitment between the parents of the groom and the bride. 'Latto' i.e., 'engagement plate' Which consist of coconut, flowers, turmeric, betel leaves and betel nuts hold more importance, in their engagement ceremony. The Maithil Brahmin bride of bihar makes her wedding affair stand apart by receiving the blessing from the Dhobi's (washerman's) wife - a compulsory tradition in the Bihari Brahmin wedding.

Haldi
In Haldi ceremony turmeric powder is mixed with milk, almond oil and sandalwood and applied to the bride and the groom. In Kashmiri Pandit this ceremony has a twist becuase cold, white yoghurt is poured on the bride as an alternative to haldi. ritual is followed by a special custom called Shankha (shell) Paula (coral) in bengali Brahmins, where seven married women embellish the bride's hand with red and white bangles, the shell is supposed to calm the bride and the coral is believed to
be beneficial for health. Mehndi is also applied on every bride's hands during the Mehndi ceremony. However, a Bengali Brahmin bride applies alta (red dye).

Jaimala
After the ceremonious arrival of the groom, the garlands are exchanged between the groom and the bride, while the priests chant mantras. Jaimala is the symbol of unifying two souls into one. But in tamil nadu, "Oonjal", a unique jaimala ceremony is performed and could be best decribed as a tug of war. In this ceremony, the women sing songs to encourage the bride and groom to exchange the garlands while the uncles persuade the soon to be couple not to Exchange the garlands.Before the ceremony of jaimala, the bride makes a majestic entry in Bengali weddings.

Mangal Phere
Fire is considered the most pious element in the Brahmin weddings and seven circles around that fire holds the seven promises that the nuptial couple make to each other amidst the Vedic mantras. The Brahmin wedding is deemed incomplete without the seven rounds around the sacred fire. Unlike other Brahmin weddings, in Gujarati weddings only four pheras are taken which are called the mangalpheras where the pheras represent four basic human goals of Dharma, Artha, Kama, and Miksha (religious, moral, prosperity and salvation). Likewise in Malayalee Brahmin weddings, pheras are taken only thrice.

Post wedding ceremony vidaai
After pheras, the bride's family and friend bid her teary vidaai (farewell). The Kashmiri pundits make their vidaai even more special. their charming ritual, "roth khabar" is performed on a saturday or tuesday after the wedding. In Roth
khabar, the bride's parents send a roth (bread decorated with nuts) to their son - in - law's family. But the bride accompanies She stay with her parents and returns only when someone from in laws comes to fetch her back.

Griha pravesh
The new bride is greeted by her mother - in - law with Arti and tilak. The bride, who is regarded as the Goddess laxmi, enters the groom's house after the groom's house after kicking rice - filled pot. In Kannada Brahmin marriages, the groom changes the name of his wife in the name change ceremony where he decides a name for his wife and inscribes it on a plate containing rice with a ring. In Bihar, a very strange ritual is performs at the groom's place.